Stephanie Palmer-Derrien 

MYOB has acquired a 73% stake of Brisbane-based workforce management platform Roubler, to offer an Aussie-first end-to-end software solution to businesses.

Founded in 2015, Roubler is a one-stop-shop for workforce management and payroll software, designed specifically to meet the needs of businesses with shift-based employee structures.

That tech will be integrated into MYOB’s enterprise resource planning and payroll software offering, allowing businesses to access a full end-to-end business management platform.

It serves to meet the demands of MYOB’s small business customers, MYOB general manager for enterprise Kim Clarke said in a statement.

“Now more than ever, businesses need to focus on their survival and growth,” she explained.

“Customers have been very clear with us: ‘Make it easy. Give me a single, all-in-one platform’.”

According to MYOB research, some 65% of customers would prefer to purchase their enterprise resource planning, payroll software and workforce management solutions from a single vendor, Clarke added.

“Our customers have shared with us just how important strong, AI-enabled workforce management capabilities are to their success, and access to the right software can deliver savings in spades — not just in terms of cash, but time and risk.”

The value of the acquisition has not been disclosed. But, the investment follows Roubler’s $4.6 million Series A round, closed in September last year, and led by Aussie VC firm Carthona Capital.

Carthona will remain as a shareholder in the business, along with founder and chief Andrew Northcott.Other Aussie and international investors have exited, Northcott tells SmartCompany.

“For those that are exiting, it was a deal they were comfortable with,” he says.

Northcott declines to share what kind of growth the business has seen since then. But, he does say the business has been growing during the COVID-19 pandemic.

Roubler has customers throughout Australia and New Zealand, as well as in Singapore, South Africa and the UK.

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